Jeff Bridges teamed up with Squarespace’s for their new Super Bowl campaign where he recorded an album of lullabies! It’s kinda weird, but still really cool! The purpose of the partnership is to demonstrate how the company’s tools can help anyone build a website with a built-in storefront.
The Big Lebowski and Crazy Heart star has recorded Jeff Bridges Sleeping Tapes — “a unique album of relaxing sounds, guided meditations, and stories designed to lull you to sleep.”
You can get the album right now at DreamingWithJeff.com (built using Squarespace, naturally), or as a limited-run of vinyls and cassettes to be auctioned off separately.
The really cool part is there is no set price, you pay what you want for the album. All money raised from downloads and the auctions is donated to No Kid Hungry, a campaign aimed at ending child hunger in America (Bridges has been a spokesperson for them since 2010). “We wanted to create a campaign to illustrate that any idea, no matter how wild or weird, can be presented beautifully and meaningfully through Squarespace,” said Anthony Casalena, Squarespace’s founder and CEO. “Instead of being built around an ad, our campaign is built around a real project on our platform.”
So go ahead and go to DreamingWithJeff.com to get the album and help a great cause!